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“Your education is holding you back, Bob.
“You studied calculus while you were still in high school. You wrote you master’s thesis on Elizabeth Barrett Browning. You speak French, for Pete’s sake. You have a copy of American Scientist on your desk right now.
“But you’re in marketing now, Bob. You can’t afford that kind of stuff anymore. If you’re going to succeed you have to look—and act—just as dumb as the rest of us.
“I’m only saying this because I’m your friend. And because I’m your friend, I’m sharing what worked for me.
“Take this pencil. Fill out that form from the ISNSIP. They’ll make a new man of you—a man people like and trust. A man who thinks like normal people. It’s the only way you’re going to get ahead.”
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